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About us

Built on trust. Designed for business.

A fintech consulting and payment-solutions company helping businesses accept payments securely and confidently.

Who we are

StarXStone supports both traditional and high-risk merchants with POS systems, card and ACH processing, and solutions tailored to how each business operates.

Through trusted financial and technology partnerships, we help merchants navigate setup, underwriting and payment requirements with greater clarity. Our clients range from supermarkets and multi-location businesses to professional services, online merchants and specialized industries.

Our mission is simple: to make payment processing feel more reliable, understandable and personal. From finding the right solution to providing ongoing support, we aim to be a trusted partner businesses can grow with.

July 2023Founded by Elinde I. Vázquez, a Latina entrepreneur with family roots in Jalisco and Veracruz, Mexico

Elinde I. Vázquez

Founder, StarXStone Fintech Payments

Meet the founder

Growth, without trading away the client experience.

Elinde I. Vázquez is the Founder of StarXStone Fintech Payments, a Chicago, Illinois-based payment processing company built on the belief that growth and genuine client care don't have to be at odds. Her path into the industry began in 2000 in banking, and since February 2012 she has specialized in merchant payment processing and fintech solutions — a combined career spanning more than 25 years across traditional finance and forward-thinking payment innovation. She founded StarXStone in July 2023, shaping the business around a simple principle: growth should never come at the cost of the client experience.

That philosophy shows up in how StarXStone works. Every engagement starts with a discovery call — a deliberate first step Elinde uses to understand a business's operations, challenges, and goals before recommending a solution, so that whatever is put in place, from in-person payment processing to invoicing, e-commerce, and fully integrated POS systems, fits the merchant it's built for. Over the years, she has applied this approach across retail, high-risk, and specialized merchant environments, working with clients that range from small and mid-sized businesses to large enterprise accounts.

For Elinde, building a sustainable business has meant staying close to two things: the technology and the people. She invests in continuous education to stay ahead of evolving payment technologies, compliance standards, and security trends, so clients can operate with confidence in an increasingly complex payments landscape. And once a solution is in place, her commitment doesn't end there — ongoing customer support is central to how StarXStone retains and grows its client relationships, and something she treats as a non-negotiable part of the business.

Through StarXStone Fintech Payments, Elinde continues to build a company that helps businesses streamline transactions, enhance customer experiences, and grow sustainably — with payment systems that are secure, efficient, and future-ready.

The team

Three people you can actually call.

Small on purpose. It's the only way the service part works.

FOUNDER

Elinde I. Vázquez

Founder & Fintech Strategy Advisor

More than 25 years across banking and payments, specialising in merchant processing since 2012. Every engagement starts with a discovery call, before anything is recommended.

OPERATIONS

Erika Ríos

Director of Operations

Erika Ríos brings more than 20 years of experience in sales, operations, and client relationships. She oversees StarXStone’s daily operations, creating the systems and processes needed to scale while keeping clients at the center.

MARKETING

Ariana Diaz

Marketing Advisor

Ariana Diaz brings 10 years of marketing experience across brand strategy, digital marketing, and business growth. She shapes StarXStone’s brand, messaging, and market presence to build trust, strengthen client connections, and support long-term growth.

What we hold ourselves to

Five commitments the company was built on.

Responsive service

Answers when you need them, from people who know your account.

Integrity

We tell you what a solution can do, and what it can't.

Transparency

You can see what you were charged and why, on every line.

Efficiency

Less administrative work for you, fewer steps between sale and settlement.

Solutions that fit

Configured around how your business actually runs, not a packaged bundle.

Talk to the source.

No call center in between. You'll hear back from a person on the team, within one business day.